Legal

Privacy Policy

Last updated on

Effective Date: July 2, 2026

Interlock Metal Roofing (New England) Inc. (“Interlock New England,” “we,” “our,” or “us”) is an independently owned and operated authorized dealer and installer of the Interlock® Lifetime Roofing System, which is designed and manufactured by Interlock Roofing Ltd. I.E.L. Manufacturing Ltd. is the legal owner of the Interlock® trademarks, copyrights, and intellectual property. We serve homeowners across Connecticut, Maine, Massachusetts, New Hampshire, Rhode Island, and Vermont.

This Privacy Policy explains how we collect, use, disclose, store, and safeguard your personal information when you visit our website, submit an inquiry, request a quote, register for a promotion or event, or otherwise interact with our products and services. By using this website, you acknowledge that you have read and understood this Privacy Policy and consent to the collection, use, and disclosure of your personal information as described herein.

1. Information We Collect

We collect information you provide directly and information collected automatically through your interaction with our website and services.

Personal information you provide

  • Name
  • Email address
  • Phone number
  • Mailing/property address
  • Project details
  • Any information submitted through forms or communications

Communication data

  • Phone calls (including recordings and transcripts)
  • SMS/text messages
  • Emails and chat interactions

Automatically collected information

  • IP address
  • Device and browser type
  • Pages visited and time on site
  • Referral sources (e.g., Google Ads, Meta Ads, Microsoft Ads)
  • Interaction and behavioral data

2. How We Use Your Information

We use your information to provide quotes and services; respond to inquiries and support requests; schedule consultations and installations; communicate via phone, SMS, and email; improve website performance and user experience; measure marketing performance and attribution; and comply with legal and regulatory obligations. We limit the collection and use of your personal information to what is reasonably necessary for the purposes described in this policy.

3. Call Tracking, Recording & SMS Communications

  • Calls may be recorded, transcribed, monitored, and analyzed for quality assurance, training, and marketing attribution.
  • Call-tracking technologies may associate your phone call with website activity and advertising interactions.
  • SMS messages may be used for service updates, reminders, and follow-ups. Message and data rates may apply.
  • You may opt out of SMS communications at any time by replying STOP.

4. Cookies, Tracking & Advertising Technologies

We use essential, analytics, and marketing cookies and similar technologies to enhance your experience and support marketing efforts. By using this website, you consent to the use of cookies and tracking technologies as described here, subject to your browser settings and applicable consent preferences. You may manage your preferences through our Cookie Consent Tool. Our website does not currently respond to “Do Not Track” signals.

We use trusted third-party services that may include, but are not limited to, Zoho CRM (lead management), call-tracking and communications platforms, Google Analytics (website performance), Google Ads, Meta (Facebook/Instagram) Ads, and Microsoft Advertising. These parties may use cookies, pixels, and similar technologies to collect information about your interactions for analytics and advertising purposes. We are not responsible for the privacy practices of third-party providers, which are governed by their own policies.

5. Sharing of Information

We may share your information with the manufacturer Interlock Roofing Ltd. and its affiliated entities; service providers (CRM, hosting, analytics, communications platforms); advertising platforms (Google, Meta, Microsoft); and legal or regulatory authorities when required. We do not sell your personal information for monetary compensation. However, certain data sharing for advertising may be considered “sharing” under applicable laws.

6. Cross-Border Data Transfers

Your information may be processed and stored in the United States, Canada, or other jurisdictions where our service providers or affiliated entities operate. By using our services, you consent to such transfers.

7. Data Retention

We retain your personal information only as long as necessary for business and legal purposes — for example, lead and customer data for up to 36 months, call recordings for up to 24 months, and analytics data based on platform retention settings.

8. Your Privacy Rights

Depending on your location, you may have the right to access your personal information; request correction or deletion; opt out of certain data uses; and withdraw consent where applicable. To exercise your rights, contact us using the details in Section 11 or submit a Data Subject Access Request.

9. State Privacy Rights (including California)

Residents of certain U.S. states have additional rights. If you are a California resident, you have the right to know what personal information we collect and use; request deletion; opt out of the “sale” or “sharing” of personal information; and limit the use of sensitive personal information. You may exercise these rights via our “Do Not Sell or Share My Personal Information” page or by contacting us directly. We may share information with advertising partners for cross-context behavioral advertising, which may be considered “sharing” under California law.

10. Data Security

We use industry-standard safeguards including encryption, access controls, and secure storage practices to protect your information. No method of transmission over the internet or electronic storage is completely secure, and we cannot guarantee absolute security.

11. Children’s Privacy

Our services are not directed to individuals under the age of 13, and we do not knowingly collect personal information from children.

12. Updates to This Policy

We may update this Privacy Policy from time to time. Updates will be posted on this page with a revised effective date.

13. Contact Information

Interlock Metal Roofing (New England) Inc. 25 Walpole Park South, Walpole, MA 02081 Phone: 1-508-257-7859 Email: scott@newenglandmetalroofing.com